Showing posts with label Heritage. Show all posts
Showing posts with label Heritage. Show all posts

19.10.13

Westwood's Heritage Collaborations

Dame viv has been very busy the past coming months. She needs to be on a collaboration hype, making her mark with a range of heritage brands. First it was The Cambridge Satchel; these lary print beauties are true Westwood sale and hit the online store Monday 14th October. Since I wear a lot of black, I love spicing it up with colourful accessories, and these would make a perfect addition in my wardrobe. However, I'm not too keen on the gold logo embellishment; if only they had the option to make it silver. The white and read print is my fav! Which is yours?

The heritage luggage brand Globetrotter also got the Westwood treatment with her creating a tartan-lined case which comes with leather luggage belt, and straps in the her distinct squiggle print and finished off with a foil embossed luggage tag - amazing! 

It seems now more than ever that heritage brands are standing out, especially as the country is still in the midst of a recession, now more than ever we should be buying British. The collaborations to me seem like such a good idea, and not just because I love Vivienne Westwood. She has also collaboration with Lock&Co, Johnstons of Elgin and Pantherella. What do you make of the heritage collabs? 


2.7.13

100 Years of Chanel



Chanel celebrated it's 100th birthday back in March at Paris Fashion Week, can you believe it!? For a brand to be around as long as this one has and still be so relevant in the market is huge. It's definitely one of the most popular and anticipated shows at PFW. The celebration has meant the opening of two new Chanel stores in London. One pop up shop in Convent Garden and a new flagship on Bond Street. The opening of the Covent Garden pop up featured Londons cabs Chanel style - they have given them the Chanel treated and painted them all different shades and branded them with the iconic cross over C's and the address of the new store - good advertising eh? 

Along with the new store openings, Karl Lagerfeld created a short film called 'Once Upon a Time' which dictates the early life of Gabrielle Chanel and her first ever store. The film features Keira Knightly who of course fronts the Chanel Mademoiselle campaigns and some of Lagerfelds favourite models; Lindsey Wixon, Saskia de Brauw and Stella Tennent. Everything from the set design to costume down to the fact it's in black and white just oozes what the brand is about and, I think, was a perfect way to represent the 100 years. The brand I feel will forever represent some of the highest of luxury and what every girl wants to aspire to own something from. Speaking from the youth of today, I think they will feel the same, however may not be aware of the brands heritage. This film is a cool and currant way of portraying that heritage as a way of not necessarily appealing to a younger market, but still making sure they'd see it. In terms of elegance and modernity, I feel Lagerfeld has kept this reputation going and will until he last days at Chanel. Anyone after him will have incredible big boots to fill.


Chanel Covent Garden (LOVE the pink london cabs!)


You can watch the video here